How Much I Made from My Udemy Course in One Year (And Lessons Learned)

Now that it’s been a full year since I posted my first Udemy course, I’m excited to give you an update on how much I earned with just one course — and why the journey didn’t go exactly as I expected. Stay tuned until the end because I’ll be sharing some key insights for anyone starting their online course journey.

Setting the Scene: Background on My Course

Before we dive into numbers, let me give you a little context. Everyone’s course journey is different, from the topic to the pricing, promotion strategies, and audience size. Here’s some background on my course to help you understand my experience better.

• Course Topic: My course focuses on helping people perform better in job interviews. It’s not the hottest topic out there, but it’s an area I’m knowledgeable in due to my background in recruiting.
• Course Length: It’s a mini-course, just under 40 minutes, which is on the shorter side.
• Pricing: Initially, I priced the course at $29.99. However, Udemy frequently runs sales, so most students paid much less than the listed price. As many of you know, Udemy’s business model heavily revolves around…